Blog

Answer engine optimization, in plain English

Field notes on getting your brand cited by AI — and doing it yourself.

Playbook

How to build a do-it-yourself AEO content plan

The exact, repeatable process one non-technical marketer can run to get a brand cited by AI answer engines — no agency required.

Foundations

What is answer engine optimization (AEO)? A 2026 guide

Why AI answers are the new front page, how AEO differs from SEO, and what actually makes a brand the source an AI quotes.